
About
I design and scale the workflows behind influencer marketing. Over the last 10 years, I’ve turned ambiguous, people-heavy processes into measurable, automated systems — from campaign intake through reporting. I lead AI implementation, strengthen agency security, and advise leadership teams on operating models that accelerate delivery without adding headcount. I also advise YouTube and Twitch creators on channel operations, monetization, and team workflows.
Capabilities
Process Optimization
Blueprint and instrument campaign workflows; cut cycle time and variance.
AI Implementation
Integrate LLMs safely for briefing, QA, creator ops, and reporting.
Agency Security
Harden SaaS access, data flows, and vendor risk without slowing teams.
Expert Advisory
Executive and creator advisory (YouTube & Twitch); fractional ops.
Contact
For advisory or projects, message me on LinkedIn.